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HEOR LOOKBOOK — 2017
The HEOR Lookbook was created as a marketing piece for the HEOR group at Becton, Dickinson and Company. It was used to promote the global success of the group and to attract other sections of the company to team up and create new advances in their work.
Around five hundred of these were printed and handed out during a international company meeting. It is the first edition
and it is expected to be a yearly printing.
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